CAMPAIGN MANAGEMENT

CAMPAIGN MANAGEMENT

The ASAPP OXP CM Module allows you to track and manage campaign costs and accurately report on results, which can be recorded and compared against historic data with generated reports on return on marketing investment.

 

HIGHLIGHTS

CAMPAIGN PLANNING AND BUDGETING:

Plan and track your campaign spending across all your digital campaign activities.

CAMPAIGN RESULTS:

Record and report on campaign results with interactive dashboards and exportable charts that can be used for internal presentation and results review. View results mid-stream to re-allocate spend ensuring funds are being used as efficiently as possible.

MAILING LIST MANAGEMENT:

Maintain and manage customer mailing lists to maintain compliance with email marketing regulations, with available integrations and import options for adding or modifying mailing list entries.

EMAIL TEMPLATES:

Upload and manage e-mail templates for re-use and deployment throughout the life of your campaigns.

EMAIL RESULTS TRACKING:

See how your e-mail deployments are performing with split testing and reporting on open rates, click-throughs and conversions.

BROCHURES AND TEMPLATES:

Create and manage brochures and marketing templates that can be re-used across campaigns and by your branch network to ensure consistent messaging and collateral creation.

CONFIGURABLE CAMPAIGNS:

Configure and launch campaigns and promotional pages that can be integrated with the ASAPP OXP AOS and LOS Modules.

OMNICHANNEL EXPERIENCE PLATFORM

ASAPP OXP can transform your financial institution by leveraging customer insights, while eliminating unnecessary steps in support of a digitally proactive environment. Get in touch with us today and discover how we can play a pivotal role in helping you build your business and your brand.